How do you stay in touch with your dealers, customers & partners when there is no trade show? How can you listen to your customers and understand their tasks and problems? How do you emerge from a crisis stronger as a brand?
CHALLENGE ACCEPTED!
With the PALFINGER World Tour 2020 we have created a format that allows interactive exchange with customers & dealers, reports on the challenges of the target groups and offers solutions. Through a broad campaign, attention was drawn to the format and to the specially created platform. Interested parties could sign up to watch live content specific to their region. Over three days, we streamed globally reported on core competencies, took on challenges and delivered interesting keynote speakers.
We rolled up an exciting product show with emotionalizing highlights and facilitated expert discussions and roundtables to map PALFINGER AG’s complete solution portfolio.
CHALLENGE COMPLETED!
